New Research: AIBF x Mauve x University of Limerick report
Download our report on
scaling Irish SMEs globally
Uncover the barriers holding Irish SMEs back from internationalisation – and explore targeted strategies that turn ambition into action.
Whether you're a first-time exporter or an established enterprise looking to expand your global footprint, this report is your roadmap to business beyond borders.
Inside, you'll discover:
- How SME owners perceive internationalisation
- The extent of their current global engagement
- The challenges they face – and the strategies they use
- The types of support needed to help more SMEs go global.
Get the full report Navigating Global Markets – enter your details to access.
A data-driven look at the global growth of SMEs
University-led research – powered by a leading business expansion expert
The Navigating Global Markets report was developed by researchers from the University of Limerick's Kemmy Business School – through a blend of survey data and in-depth interviews with Irish SME leaders.
Commissioned in partnership with the All-Ireland Business Foundation (AIBF) and Mauve Group, the research explores the realities of international expansion and offers practical insights grounded in real-world experience.
While the research focuses on Irish businesses, the challenges and opportunities explored are common to SMEs worldwide. No matter where you're based, the insights - along with an included 'Internationalisation Action Plan' - offer practical guidance for overcoming barriers in your global expansion roadmap.
Official report launch in Dublin
Event: All-Ireland Entrepreneurs
Summit 2025
Mauve Group proudly launched Navigating Global Markets - alongside AIBF and the University of Limerick - at the All-Ireland Entrepreneurs Summit in Croke Park, Dublin.
As part of the event, Teresa Lewis, our Business Development Co-ordinator, joined a panel discussion to explore the report's insights.
She also shared how Mauve Group's three decades of experience in delivering global Employer of Record (EOR) and other employment solutions support Irish businesses in hiring, paying, and managing remote teams across 150+ countries worldwide.
Mauve features: Podcast and article series
Explore more of Mauve's
expert insights
In the latest episode of AIBF Business Talk, titled 'Small Business, Big World – How Mauve Group Helps Irish SMEs Go Global' - part of a series of podcasts and articles featuring Mauve's experts - Joanna Hart, Director of Products, Services, and Innovation, joins AIBF CEO Elaine Carroll for a powerful conversation about the real challenges facing Irish businesses as they go global.
Joanna shares the actionable, proven strategies that simplify international hiring, ensure compliance with local laws, and accelerate global growth – making it easier for SMEs to scale with confidence.
